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How the HO.RE.CA world is evolving. in e-commerce?
The HORECA market (Hotels, Restaurants, Catering) is a very important sector for e-commerce. Many companies in the HORECA sector use e-commerce sites to purchase products and equipment, especially for reasons of convenience and accessibility.
In recent years, there have been many developments in the online HORECA market. For example, some e-commerce platforms have specialized in providing industry-specific products, such as food products or kitchen equipment.
Furthermore, many traditional HORECA suppliers have expanded their online presence, offering a wider range of products and services online for their customers. There are also websites that offer HORECA products and services from different suppliers, offering customers a wide choice of products.
However, there are some challenges in the online HORECA market, such as competition from generic e-commerce platforms such as Amazon or eBay, which can offer similar products at cheaper prices. Furthermore, the delivery of fresh and perishable products can be a problem in this sector, especially for companies that operate on a regional or national level.
Despite these challenges, the online HORECA market has great growth potential, as more and more companies in the sector are becoming aware of the advantages of e-commerce and the benefits it can offer.